Category: Risk Reversal

Who actually enjoys laying out their e-commerce returns policy? As a Shopify store owner, the last thing you probably want to think about is someone wanting to return your product to you. It can be an icky feeling and it ...

eHow important is offering risk reversal for Shopify store owners? 91 percent of consumers interviewed in a recent Harris Poll said that a store’s return policy was an important factor in their purchasing decision. And 89 percent of customers say ...